Your message
in their hands.

Your message
in their hands.

We build and own the engaged online communities that shape public opinion — and we mobilize them around the issues that matter to your organization.

We are storytellers, community builders and strategists who shape public opinion and turn audiences into advocates.


Our content reaches millions of North Americans every week and virtually every Canadian, many times over.

We are storytellers

who build communities, influence public opinion and rally change.
We reach millions

of North Americans every week.

0

+

Projects Delivered

+

251

Projects Delivered

+

250

Projects Delivered

0

B+

content views across Canada and beyond

B+

2

content views across Canada and beyond

B+

2

content views across Canada and beyond

0

+

clients served

+

100

clients served

+

100

clients served

0

M+

impressions generated during a single national campaign

M+

275

impressions generated during a single national campaign

M+

275

impressions generated during a single national campaign

WHAT MAKES US DIFFERENT

Anyone can buy ads. What they can't do is hand you an engaged, mobilized community on day one. Mobilize owns and operates some of the largest issue-based online communities and data sets in Canada — built over years and ready to activate. When an issue affects your organization, you don't spend months building an audience and targeting from scratch. You connect and leverage what already exists. 

Our communities span the issues that shape business and public life — the economy, jobs, housing, infrastructure, energy and community safety — reaching precise audiences in the regions and on the platforms where opinion forms and decisions get made.

WHAT MAKES US DIFFERENT

Anyone can buy ads. What they can't do is hand you an engaged, mobilized community on day one. Mobilize owns and operates some of the largest issue-based online communities and data sets in Canada — built over years and ready to activate. When an issue affects your organization, you don't spend months building an audience and targeting from scratch. You connect and leverage what already exists. 

Our communities span the issues that shape business and public life — the economy, jobs, housing, infrastructure, energy and community safety — reaching precise audiences in the regions and on the platforms where opinion forms and decisions get made.

As

featured

in

The Activation Ladder

Influence isn't an ad buy — it's a sequence. We move people from unaware to engaged to committed, one rung at a time.

1. Research.

We identify the cultural openings and audiences that can carry your message, drawing on data, public sources and your own intelligence.

2. Strategy.

We align real online communities with your goal — the point isn't to ask people to want what you want; it's to make them want it.

3. Content.

We produce video, graphics and creative built to travel — relevant, credible and primed to spread.

4. Audience building.

We convert reach into a roster — sign-ups, petitions and data you own and can mobilize again.

5. Community activation.

We keep supporters engaged so that when you call, they answer.

6. Mobilization.

We turn that community into action on the decision that matters — the regulation, the consultation, the public conversation, the outcome.

The Activation Ladder

Influence isn't an ad buy — it's a sequence. We move people from unaware to engaged to committed, one rung at a time.

1. Research.

We identify the cultural openings and audiences that can carry your message, drawing on data, public sources and your own intelligence.

2. Strategy.

We align real online communities with your goal — the point isn't to ask people to want what you want; it's to make them want it.

3. Content.

We produce video, graphics and creative built to travel — relevant, credible and primed to spread.

4. Audience building.

We convert reach into a roster — sign-ups, petitions and data you own and can mobilize again.

5. Community activation.

We keep supporters engaged so that when you call, they answer.

6. Mobilization.

We turn that community into action on the decision that matters — the regulation, the consultation, the public conversation, the outcome.

About us

Mobilize is a recognized leader in Canadian digital public affairs, partnering with leading firms and organizations across North America to complement traditional advocacy with digital reach that gets results.

Our founder, Jeff Ballingall, was named one of Toronto's Most Influential People by Toronto Life and ranked by Maclean's among the most influential strategists in Canada. Our team brings high-stakes national campaign experience and on-the-ground know-how from coast to coast.

About us

Mobilize is a recognized leader in Canadian digital public affairs, partnering with leading firms and organizations across North America to complement traditional advocacy with digital reach that gets results.

Our founder, Jeff Ballingall, was named one of Toronto's Most Influential People by Toronto Life and ranked by Maclean's among the most influential strategists in Canada. Our team brings high-stakes national campaign experience and on-the-ground know-how from coast to coast.

Services built to move public opinion.

Digital & Campaign Strategy

The plan that delivers. We combine data, creative and targeted outreach into campaigns engineered for a specific result — including rapid response, reputation management and crisis communications when the stakes spike.

Social Media Advertising

Style & Branding Guidelines

AI Integration

Content Management Systems

Influencer Partnerships

Rapid Response Strategy

Reputation Management

Crisis Communications

Traditional Media Advertising

Community Building

Brands talk; communities act. We connect you to your people and get them carrying your message — through mobilization, grassroots engagement, localized content and direct email and SMS outreach.

Customer/Voter Mobilization

Social Media Management

Online Community Management

Brand Guidelines

Email & SMS Outreach

Localized Content Strategy

Grassroots Engagement

Community Building

Brands talk; communities act. We connect you to your people and get them carrying your message — through mobilization, grassroots engagement, localized content and direct email and SMS outreach.

Customer/Voter Mobilization

Social Media Management

Community Management

Brand Guidelines

Email & SMS Outreach

Localized Content Strategy

Grassroots Engagement

Video & Creative

Scroll-stopping creative built to spread. From rip-and-clip and short-form video to long-form, graphics and full production, our team makes content audiences actually share.

Video Editing

Graphic Design

Web Design

Branding

Logo Design

Pitch Deck Creation

Photo Editing

Newsletter Design

Video Production / Shooting

Data Collection & Insights

Every decision is measured. Audience targeting and segmentation, A/B testing, SEO and clear reporting mean we don't guess what's working — we know, and we adjust.

Data Collection & Analysis

Data Visualization

Audience Targeting

Search Engine Optimization

Periodic Reporting

A/B Testing & Optimization

Audience Segmentation

Petition Sites

Have an issue that public opinion will decide?

Have an issue that public opinion will decide?

Tell us what you're facing. We'll show you how to build public support to shape the outcome.

Tell us what you're facing. We'll show you how to build public support to shape the outcome.

Mobilize Media

Have an issue that public opinion will decide? Let's talk.

Email

chantal.oconnor@mobilize.media

Address

Mobilize Media Group

151 Yonge St., Suite 1100, Toronto, ON M5C 2W7

Mobilize Media

Have an issue that public opinion will decide? Let's talk.

Email

chantal.oconnor@mobilize.media

Address

Mobilize Media Group

151 Yonge St., Suite 1100, Toronto, ON M5C 2W7

Mobilize Media

Have an issue that public opinion will decide? Let's talk.

Email

chantal.oconnor@mobilize.media

Address

Mobilize Media Group

151 Yonge St., Suite 1100, Toronto, ON M5C 2W7